One accountable lead for the whole production
Video projects go wrong when nobody owns the whole picture: the idea drifts, the schedule slips and the final cut does not match the brief. I act as that owner, from the first concept to the file you publish.
What it covers
- Concept and creative direction tied to your brand and audience.
- Scripting and shot planning.
- Coordinating crew, locations and vendors.
- Schedule and budget oversight.
- Review of edits and revisions against the original brief.
- Final delivery in the formats each channel needs.
Where video fits
Video works hardest when it serves a clear strategy. For leaders, that usually means a plan under executive and personal branding. For organisations it sits within digital and content strategy. I can set the direction first and then manage the production.
Common questions
Do you shoot the video yourself?
I manage the production and work with the crew and vendors best suited to each project.
Can you work to a fixed budget?
Yes. The budget is part of the brief, and I plan the production around it.